Why You Should Always Be Thanking Customers
As an ecommerce merchant, you’re probably wondering what you can do to show your customers some gratitude for their
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Is Positive Reinforcement the Secret to Customer Behavior?
Knowing what motivates your customers to engage with your brand is a huge part of building a community they want
Why Tiered Programs Are Great for Customer Loyalty
The best brand communities in the world use the power of VIP tiers to increase customer loyalty. Tiers are a
How to Build a Rewards Program in Men's Fashion
I might not buy a lot of clothes, but when I do it’s always from the same high quality
How to Name Your Loyalty Point Currency
Editor’s Note: This post was originally published in March, 2016 and was updated for accuracy and comprehensiveness on Nov
Smile UI has a New Look: Building Your Brand Community Just Got Easier
One of the things the best brand communities have in common is visual appeal. From the colors and logos they
How to Leverage Exclusive Events to Build Community
There are lots of ways your can reward your best customers. You can give them discounts, free products, and accelerated
Starting a Loyalty Program? Simplicity is Key at Launch!
Editor’s Note: This post was originally published October 11, 2017 and was updated for accuracy and comprehensiveness on September
A History of Loyalty Programs, and How They Have Changed
Loyalty and rewards programs have become commonplace in today’s society. Both traditional brick and mortar stores and ecommerce sites
The Top 10 Best Customer Experiences (and What You Can Learn From Them)
Think about the last great customer experience you had. What made it so amazing? Was it something about the atmosphere?
How to Reactivate Dormant Customers and Get Them to Come Back
Customer retention is the most important investment any business can make. That’s because the cost of acquiring new business
5 Ways VIP Programs Boost Customer Engagement and Loyalty
Repeat customers are critical to your brand’s long-term success, and build the backbone of your revenue source by bringing
