What makes rewards programs so rewarding, and how can you optimize yours with age-old psychology that really works
Editor’s Note: This post was originally published in 2016 and was updated for accuracy and comprehensiveness on November 17, 2023. For the past number of years, more and more company executives have been putting...
Every brand aims for a loyal customer base that will support them no matter what....
Despite what you might hear, loyalty programs do work — but only for businesses that can...
Discounts seem like a good business strategy, right? Well, it depends on how often you...
Not too long ago, rewards programs were synonymous with classic points programs. Since then, customer...
Referrals are happening everywhere all the time. Whether it’s asking a friend for a...
If you’ve decided to add a loyalty program to your ecommerce store, chances are...
