What is a Repeat Customer, and Why are they Profitable?
💡Key takeaways: Repeat customers are more profitable than one-time shoppers. 41% of an ecommerce store’s revenue is created by
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Email Retargeting and Boosting Customer Engagement
Customer engagement is a crucial aspect of any successful marketing strategy. It helps build long-lasting customer relationships and boosts brand
How The Minifig Co. Uses Embedded Loyalty to Drive Sales
LEGO© is so much more than a toy brand. The colorful tiny blocks are a global phenomenon and have opened
25 DTC Shopify Brands Featured on Dragons' Den
Dragons' Den is a popular reality TV series where entrepreneurs pitch their business ideas to a panel of venture
Using Loyalty as an Acquisition Tool (in 2025)
Editor’s Note: This post was originally published on December 29, 2016 and was updated for accuracy and comprehensiveness on
Rewards Case Study: PetSmart Treats Rewards (+How to Recreate the Program)
PetSmart is one of the leading pet supplies brands on the market. Whether you’re looking to pamper your pup
New Smile Integration: Klaviyo
If you’re confused because you were sure that Smile.io and Klaviyo launched an integration over 7 years ago,
How Rewards Influenced $200K+ in 1 Year for Rad Rev
Nothing says adventure more than being out in nature, whether in the ocean, a lake, or on a mountain. Rad
The 7 Most Creative Rewards Program Names
Editor’s Note: This post was originally published July 11, 2017, and was updated for accuracy and comprehensiveness on April
How to Build the Best Loyalty Points Program (in 2025)
Editor’s Note: This post was originally published on March 13, 2018 and was updated for accuracy and comprehensiveness on
How Sloane Tea Boosted Revenue by 370% in 24 Hours with Bonus Points
Tea time is sacred time. Tea drinkers across the globe look forward to the moment when they can take a
How to Seamlessly Migrate Your Rewards Program
Editor’s Note: This post was originally published in 2017 and was updated for accuracy and comprehensiveness on March 22,
