What makes rewards programs so rewarding, and how can you optimize yours with age-old psychology that really works
VIP programs have become extremely popular with many of the world’s largest brands. Starbucks, Sephora, and Nordstrom have all built highly motivating, engaging customer experiences with multi-tiered reward programs that resonate with all kinds...
Points programs are one of the most well-known and established retention marketing strategies in the...
You’ve likely run a giveaway, sweepstakes, or contest for your business before. You’d...
When it comes to customer loyalty, there are countless resources that discuss the different ways...
You don’t have to look much further than the different definitions of commitment to...
Motivation can be a mysterious thing. Why is it that sometimes we procrastinate tasks for...
Have you ever wondered why a friend keeps returning to a relationship that clearly isn’...
