The Smile.io Blog
Make your customers smile with tips on rewards programs, customer retention, and commerce in general.
Reward Program Strategy
How to Turn the Christmas Rush into Long-Term Success
By Kirsten Burkard
August 3, 2017
Commerce Tips
The Easy Way to Calculate Customer Lifetime Value
By Alex McEachern
August 2, 2017
Program Case Studies
Rewards Case Study: Target REDcard
By Demi Oba
August 1, 2017
Program Case Studies
Loyalty Case Study: Sephora's Beauty Insider (VIB)
By Alex McEachern
July 28, 2017
Reward Program Strategy
How to Improve Your Rewards Program with Effective Email Marketing
By Kirsten Burkard
July 27, 2017
Smile Updates
Introducing Points at Checkout
By Alex McEachern
July 26, 2017
Reward Program Strategy
Why Large Rewards Programs Failed and What You Can Learn From Them
By Alex Keats
July 25, 2017
Program Case Studies
Loyalty Case Study: Starbucks Rewards
By Alex McEachern
July 24, 2017
Commerce Tips
Comparing Online and Offline Shoppers: Is There a Difference?
By Alex McEachern
July 21, 2017
Commerce Tips
How to Build a Business Model Designed for Scalability
By Demi Oba
July 20, 2017
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