New Smile App: Shoelace
Here at Smile we are all about building relationships with your customers to create a brand community. With acquisition costs (CAC) on the rise, it is more important than ever to keep your existing customers...
Tim Peckover
Tim Peckover is the Sr. Manager of Marketing & Community at Smile. A proud father of 3, he is passionately nerdy about ecommerce, copywriting, design, and technology.
How to Build a Rewards Program in the Pet Supplies Industry
If you or anyone you know has a pet, you’ve probably noticed that pet...
Why the Community Values of Web2 Still Matter
With over 3.5 billion members [https://www.statista.com/statistics/273018/number-of-internet-users-worldwide/] , the internet...
5 Ways to Strengthen Your Brand Community with Social Proof Marketing
There are few things that encourage us to spend money more efficiently than the opinions...
Rewards Case Study: Marks and Spencer Sparks Rewards
If you’ve ever travelled across the pond to the UK, odds are you’ve...
How to Leverage Exclusive Events to Build Community
There are lots of ways your can reward your best customers. You can give them...
How Social Media Influencers Can Destroy Community
Chances are that you and your business have considered influencer marketing. In a survey, 93%...
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