How Guest Checkouts Weaken Your Brand
You may have heard that guest checkouts are a great way to increase your sales. However, I want to challenge this popular belief. I’m going to show you that while guest checkouts might inflate...
Tim Peckover
Tim Peckover is the Sr. Manager of Marketing & Community at Smile. A proud father of 3, he is passionately nerdy about ecommerce, copywriting, design, and technology.
Introducing Nudges: Boost Rewards Program Engagement in the Moments That Matter
When customers join your rewards program without actually engaging with it, you’re losing sales....
Are You Wasting Your Time Investing in the Wrong Type of Customer?
No matter what you sell, the success of your brand depends on the customers who...
The Importance of a Consistent Tone of Voice
Editor’s Note: This post was originally published in Aug 2016 and was updated for...
Your Existing Brand Community is Not Effective
There’s been a growing misconception among businesses that the success of their brand community...
New Smile App: Octane AI
You might think that having an amazing product and incredible customer experience is enough to...
Essential Customer Loyalty Statistics 2019
If you’re painstakingly trying to prove the value of customer loyalty to your team,...
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